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GB House, Kingsfield Court,
GB Group plc is a leading provider of quality products and services which empowers organisations to capitalise on one of their most valuable assets i.e customer data. An organisation can only truly make informed and profitable decisions which affect its customers when it has accurate and up-to-date knowledge about those individuals and can confirm that they are who they claim to be.
The company has three business areas working alongside each other to provide an integrated and comprehensive range of data services to clients allowing them to interact effectively with their customers, improve long term profitability and reduce fraud.
DataAuthentication - helps organisations validate personal identity information and combat identity fraud, money laundering and underage gambling. DataAuthentication created the market-leading ID3⢠identity verification technology, which powers the award-winning URU service jointly developed and marketed with BT.
DataIntegrity - helps companies to rapidly capture and maintain accurate customer data, which is a vital foundation of clientsâ marketing and customer contact strategies.
DataSolutions - empowers organisations to consolidate and analyse customer data from various sources, enabling them to make better, more informed decisions and understand their customers better. This is essential for them to interact effectively and profitably with customers